Legal

Terms of Service

Last updated: 12 May 2026

Introduction

These Terms of Service ("Terms") govern your access to and use of the BusPing mobile app and website (together, the "Services"). By using the Services, you agree to these Terms. If you do not agree, please do not use the Services.

1. Who We Are

BusPing is operated by The UGC Playbook LTD, a company registered in England and Wales.

Address: 3rd Floor, 86–90 Paul Street, London, England, United Kingdom, EC2A 4NE
Support: support@busping.co.uk
Website: https://busping.co.uk

2. Acceptance of Terms

By downloading, installing, or using BusPing, you confirm that you have read, understood, and agree to be bound by these Terms. If you use BusPing on behalf of another person or organisation, you confirm that you have authority to accept these Terms on their behalf.

3. What BusPing Does

BusPing is a passenger-powered bus reliability app. It helps people check whether a bus is actually coming by aggregating live reports from other passengers at stops. Features include:

BusPing launches first in the West Midlands and plans to expand to additional areas over time.

4. Important Transport Disclaimer

Please read carefully

BusPing is not an official bus operator, transport authority, timetable provider, or emergency service.

Passenger reports on BusPing may be inaccurate, incomplete, delayed, outdated, malicious, or temporarily unavailable. BusPing does not guarantee that any bus will arrive, that any report is correct, or that reliability information is current at the time you view it.

You should always check official transport operator information, live timetables, and other authoritative sources when making important travel decisions. BusPing is a supplementary community layer — it is not a substitute for official travel information.

You remain solely responsible for your own travel decisions. BusPing accepts no liability for delays, missed journeys, or loss arising from reliance on community reports.

5. Eligibility

You may use BusPing if:

6. Guest Use and Accounts

BusPing's core features — route search and basic passenger reports — are available without creating an account. No login is required for these features.

An optional profile or account may be available for additional features such as saved routes, proof logs, and commute alerts. If you create an account:

We reserve the right to suspend or remove accounts that violate these Terms.

7. User Reports and Community Content

BusPing allows you to submit passenger pings and reports about bus reliability. By submitting a report, you agree that:

By submitting a report, you grant The UGC Playbook LTD a non-exclusive, royalty-free, worldwide licence to display, process, aggregate, and use your report as part of the BusPing service, including displaying it to other users as anonymous community information.

We may review, moderate, remove, hide, or limit reports at any time. Repeated misuse of the reporting system may result in limits on your ability to submit further reports.

8. Moderation and Flagging

Users may flag reports they believe are incorrect or abusive using the "Flag incorrect ping" feature. BusPing may review flagged reports and take action where appropriate, including removal.

Our moderation approach may include automated checks, rate limits, device or account-level limits, and manual review. We do not guarantee that all incorrect or abusive reports will be removed, but we take report quality seriously and act on flagged content where we can.

9. Location

Location access is optional. BusPing may request location permission to help show nearby stops and routes more quickly. You can always search manually without enabling location. You can control location access through your device's privacy or location settings at any time.

10. Ads and Sponsored Placements

BusPing is free for passengers and supported by clearly labelled local sponsored placements. This may include:

All sponsored cards are clearly labelled. Local advertisers are responsible for the accuracy and legality of their own advertised content. BusPing may refuse, remove, or limit advertiser content at its discretion. BusPing does not endorse or guarantee the services offered by local advertisers.

11. Acceptable Use

You agree not to:

12. Intellectual Property

All intellectual property in BusPing — including the app design, logo, branding, illustrations, animations, text, copy, and underlying software — is owned by The UGC Playbook LTD or its licensors and is protected by copyright, trademark, and other applicable laws.

You are granted a limited, non-exclusive, non-transferable, revocable licence to use BusPing for your personal, non-commercial use in accordance with these Terms. You may not copy, modify, distribute, sell, sub-license, reverse-engineer, or otherwise exploit any part of BusPing without our prior written permission.

13. Third-Party Services

BusPing integrates with or is available through third-party services. We are not responsible for the content, policies, or practices of these services:

Your use of those services is subject to their own terms and privacy policies.

14. Availability and Changes

BusPing is provided on an "as available" basis. We may add, modify, or remove features at any time. The service may be unavailable from time to time due to maintenance, technical issues, or circumstances beyond our control. BusPing currently covers the West Midlands and plans to expand to additional regions over time. We do not guarantee availability in any specific area.

15. Disclaimer of Warranties

To the fullest extent permitted by applicable law, BusPing is provided on an "as is" and "as available" basis without warranties of any kind, express or implied, including any implied warranties of merchantability, fitness for a particular purpose, or non-infringement. We do not warrant that the Services will be uninterrupted, timely, error-free, secure, or that any community report data will be accurate or complete.

16. Limitation of Liability

To the maximum extent permitted by applicable law, The UGC Playbook LTD will not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of or inability to use BusPing, including reliance on community report data, missed buses, or travel disruption.

Nothing in these Terms excludes or limits liability that cannot be excluded under applicable law — including liability for fraud, or for death or personal injury caused by negligence. UK and EU consumers retain all statutory rights that cannot be waived by contract.

17. Termination and Suspension

We may limit, suspend, or terminate your access to BusPing if you materially or repeatedly breach these Terms, if we are required to do so by law, or for safety or security reasons. You may stop using BusPing at any time by uninstalling the app. Sections of these Terms relating to intellectual property, disclaimers, and limitation of liability will continue to apply after termination.

18. Apple App Store — Additional Terms

If you downloaded BusPing via the Apple App Store
  1. These Terms are between you and The UGC Playbook LTD only. Apple is not a party to these Terms and is not responsible for BusPing or its content.
  2. The licence granted to you is a non-transferable licence to use BusPing on any Apple-branded device you own or control, subject to the usage rules in the Apple Media Services Terms and Conditions.
  3. Apple has no obligation to provide any maintenance, support, or warranty services for BusPing.
  4. In the event of any failure of BusPing to conform to any applicable warranty, you may notify Apple and Apple will refund any purchase price paid. To the maximum extent permitted by law, Apple has no other warranty obligation with respect to BusPing.
  5. We, not Apple, are responsible for addressing any claims you or any third party may have relating to BusPing, including product liability claims, claims that BusPing fails to comply with any legal requirement, and consumer protection or privacy claims.
  6. In the event of any third-party intellectual property infringement claim relating to BusPing, we, not Apple, are solely responsible for the investigation, defence, settlement, and discharge of that claim.
  7. Apple and its subsidiaries are third-party beneficiaries of these Terms. Upon your acceptance of these Terms, Apple will have the right to enforce these Terms against you as a third-party beneficiary.
  8. You must comply with all applicable third-party terms of agreement when using BusPing, including the Apple Media Services Terms and Conditions.

19. Google Play — Additional Terms

If you downloaded BusPing via Google Play
  1. Your use of BusPing downloaded via Google Play is also subject to the Google Play Terms of Service.
  2. Google is not responsible for BusPing, its content, or your support requests unless required by law.
  3. These Terms are between you and The UGC Playbook LTD. Google is not a party to these Terms.

20. Governing Law

These Terms are governed by the laws of England and Wales. You agree that the courts of England and Wales will have jurisdiction over any dispute arising out of or relating to these Terms or your use of BusPing, except where applicable consumer protection law in your country entitles you to bring a claim before your local courts.

21. Changes to These Terms

We may update these Terms from time to time. When we do, we will update the "Last updated" date at the top of this page. If changes are significant, we will make reasonable efforts to notify you in the app or by other appropriate means. Your continued use of BusPing after changes take effect constitutes acceptance of the revised Terms.

Questions about these Terms?

If you have any questions about these Terms, please contact us:

Email: support@busping.co.uk

Website: https://busping.co.uk

Post: The UGC Playbook LTD, 3rd Floor, 86–90 Paul Street, London, EC2A 4NE